Consultation: Monday, November 4.

I. Theory Study goals 2., 4 points to receive

1. Read the chapters 3 and 4, 23 pages.

2. Prepare for discussion about those questions:

a) Which parts of business plan are very important?

b) Why we need to analyze business environment ? Give examples of analyses which we could use.

C) What are macro and micro environmental factors, and why are they important for businesses?

D) What is the connection between PEST and SWOT analysis?

II. Practical Part :

According to your business Idea, create the lean Canvas model for discussion , you will show it next session , November 4., 4 points to receive. You could discuss it via email also.

Lean Business Model Canvas

The Lean Business Model Canvas is a variation of the traditional Business Model Canvas, tailored for startups and small businesses that are focused on creating a lean and agile business model. It consists of the following key components:

1.     Problem: Start by identifying the key problems or pain points that your target customers are experiencing. The Lean approach emphasizes solving real customer problems.

2.     Solution: Describe the solutions you offer to address the identified problems. This should be a minimal viable product (MVP) or a simplified version of your product or service that can be quickly tested and improved.

3.     Key Metrics: Identify the key performance indicators (KPIs) that are crucial for measuring your business's success. These metrics should align with your overall business objectives.

4.     Unique Value Proposition: This is a concise statement that explains the unique value your solution provides to customers. It should communicate why your product or service is better than the alternatives.

5.     Unfair Advantage: Identify what sets your business apart from competitors. It could be a unique skill, exclusive access to resources, or other advantages that make it hard for others to replicate.

6.     Channels: Describe the most effective and efficient ways to reach your target customers and deliver your solution to them. This could include online marketing, partnerships, or other distribution methods.

7.     Customer Segments: Define the specific customer groups you are targeting. Focus on the most critical segments that will provide the most value to your business.

8.     Cost Structure: List the key costs associated with running your business. This could include customer acquisition costs, development costs, operational expenses, etc.

9.     Revenue Streams: Outline your revenue model and how you plan to generate income. This may include pricing strategies and monetization methods.

study materials

lean canvas model for using in seminar paper

Seminar paper- main questions to be answered in seminar paper- work during whole semester, to be done till 15.12.2024:

Decide what you will do business in. Based on the "Lean Canvas method", compile the basic pillars of your business, answer the following questions clearly and concisely.

 

1. Provide basic information about your business.

2. What products (products / services) will you provide?

3. What unique value will you provide to your customers?

4. Who will be your customers?

5. What are your competitive advantages?

6. What sales methods will you have?

7. What communication channels will you use with customers?

8. What will be the key activities of your business?

9. What key business resources will you need? Within human resources, who will form the company's management team?

10. What key partners will you need for your business?

 

Task 2 Personnel policy in a small business

Find out how much staff you will really need for your organization. Analyse the expected activities (list and briefly describe all the activities that will need to be performed in your organization; assign the expected time burden to them; set requirements for employees who will perform individual activities; design the organizational structure; group and assign defined activities to the created organizational structure and describe the individual jobs.

Task 3 Sources of financing business activities

• What funding do you have now? (after completing previous tasks)

• Do these funds correspond in scope to the needs of the business plan? (compare the compiled estimate of expected costs for the implementation of the plan in the form of a table)

• If they do not match, what external financial resources will be needed to implement your business plan?

• Do you have an idea where and under what conditions you will get these resources? (give an example of possible financing of your needs)

 

Task 4 Risks of the business plan

• What types of risks can occur in your business? Define possible risks and emphasize economic and financial risks.

• How and how will your risks be minimized? Comment on the described risks. What measures will you take to avoid endangering your business?

 

Process all information as one document. At the end of the semester, a presentation of your plan will take place in 7 minutes.