Marketing (study plan)

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OPF MARk Marketing

Name in Czech: Marketing
Bachelor's combined single-subject, language of instruction: Czech Czech

Included in the programme: OPF B_MAR Marketing

Introductory information / Instructions

Za volitelné předměty nutno splnit min. 14 kreditů volbou předmětů z jiných studijních programů.

Code	Name	Guarantor	Type of Completion	Extent and Intensity	Credits	Term	Profile Cat.
OPF:OPFBKBPP	Bachelor Thesis	J. Garanti Studijních Oborů Su Opf	z		10	6	-
OPF:FIUBKDVP	Taxes in business	J. Janoušková	zk	16/0/0	5	2	-
OPF:PEMBKDSS	Website Design and Management	M. Klepek	z	16/0/0	5	5	P
OPF:EVSBKEKO	Economics	I. Majerová	zk	16/0/0	5	1	Z
OPF:PEMBKEKO	Economics of Trade	H. Starzyczná	zk	12/0/0	5	3	P
OPF:PEMBKEPO	Economy of Enterprise	J. Duháček Šebestová	zk	16/0/0	5	1	Z
OPF:PEMBKEMA	E-marketing	M. Stoklasa	zk	12/0/0	5	5	P
OPF:FIUBKFVP	Finance in Business	I. Palečková	zk	16/0/0	5	2	Z
OPF:PEMBKIPC	Corporate Information Support	M. Halaška	zk	16/0/0	5	4	Z
OPF:INMBKINF	Informatics	P. Suchánek	zk	16/0/0	4	1	-
OPF:INMBKKME	Quantitative Methods in Economic Practice	R. Krkošková	zk	16/0/0	6	1	-
OPF:PEMBKKPD	Communication and presentation skills	V. Kopřivová	z	16/0/0	4	3	P
OPF:PEMBKMEM	Media Marketing	M. Klepek	zk	16/0/0	5	6	P
OPF:PEMBKMKK	Marketing Communication	K. Matušínská	zk	16/0/0	6	5	P
OPF:PEMBKMKT	Marketing	M. Klepek	zk	16/0/0	5	3	Z
OPF:PEMBKMKV	Marketing Research	M. Stoklasa	zk	16/0/0	5	4	Z
OPF:PEMBKMNM	Management	Š. Zapletalová	zk	16/0/0	5	2	-
OPF:OPFBKPRX	Specialised Praktice	-	z	0/480/0	18	6	-
OPF:INMBKBOI	Business on the Internet	P. Suchánek	zk	12/0/0	5	4	-
OPF:PEMBKPEP	Law in Economic Practice	T. Gongol	zk	16/0/0	5	1	-
OPF:OPFBKBPS	Bachelor Thesis Seminar	I. Palečková	z	0/0/12	5	5	-
OPF:EVSBKVEP	External Economic Environment	M. Tvrdoň	zk	16/0/0	5	2	Z
OPF:PEMBKSLU	Marketing of Services	K. Matušínská	zk	16/0/0	5	4	P
OPF:PEMBKVMC	Relationship Marketing and CRM	H. Starzyczná	zk	16/0/0	5	3	P
					138 credits

Code	Name	Guarantor	Type of Completion	Extent and Intensity	Credits	Term	Profile Cat.
OPF:CVABKJN1	German 1	H. Bobáková	z	0/0/12	2	2	-
OPF:CVABKJN2	German 2	H. Bobáková	z	0/0/12	2	3	-
OPF:CVABKJN3	German 3	H. Bobáková	z	0/0/12	3	4	-
OPF:CVABKJN4	German for Academic Purposes 4	H. Bobáková	z	0/0/12	3	5	-
					10 credits

Code	Name	Guarantor	Type of Completion	Extent and Intensity	Credits	Term	Profile Cat.
OPF:FIUBKFAN	Financial Analysis	P. Růčková	zk	12/0/0	5	6	-
OPF:CVABAICOK	Intercultural Communication	P. Kajzar	zk	16/0/0	5	5	-
OPF:PEMBKLOG	Logistics	T. Pražák	zk	12/0/0	4	4	-
OPF:CVABKCMA	Tourism Marketing	H. Starzyczná	zk	16/0/0	6	4	-
OPF:PEMBKHRM	Human Resources Management	J. Duháček Šebestová	zk	12/0/0	5	3	-
OPF:PEMBKPDK	Entrepreneurship	J. Duháček Šebestová	zk	16/0/0	5	3	-
OPF:CVABKCSP	Diplomatic Protocol and Etiquette	P. Kajzar	zk	16/0/0	5	5	-
					35 credits