ITFF0035 Photography of Advertising I

Faculty of Philosophy and Science in Opava
Winter 2023
Extent and Intensity
20/40/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
MgA. Jan Dvořák, Ph.D. (lecturer)
Mgr. Štěpánka Stein (lecturer)
MgA. Jan Dvořák, Ph.D. (seminar tutor)
Mgr. Štěpánka Stein (seminar tutor)
Guaranteed by
Mgr. Štěpánka Stein
Institute of Creative Photography – Faculty of Philosophy and Science in Opava
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
Students will be encouraged to work creatively in advertising photography; they will have the possibility to develop and improve their practices, and get an overview of current developments in this area.
Syllabus (in Czech)
  • Principy fotografického osvětlení a zpracování základních typů materálů: struktury, lesklých a transparentních předmětů. Smysl reklamy a její jazyk.
Literature
    recommended literature
  • Pohribny Jan. Kreativní světlo. Zoner Press, Brno, 2011. info
  • Siegel Eliot. Naučte se fotografovat krea-tivně - Fashion, Glamour, Portrét, .... Zoner Press, Brno, 2009. info
  • Hicks, Roger and Schultz, Frances. Still Life and Special Effects Photography. Rotovision, 2002. info
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Information on the extent and intensity of the course: Přednáška 20 HOD/SEM, Cvičení 40 HOD/SEM.
Information on course enrolment limitations: Vzhledem ke specifičnosti studia se nedoporučuje tento předmět studovat jiným studentům, než studentům SP realizovaných na ITF.
Teacher's information
80% attendance at lectures, submission of all given tasks, and active consultation with the tutor
The course is also listed under the following terms Summer 1994, Summer 1995, Summer 1996, Summer 1997, Summer 1998, Summer 1999, Summer 2000, Summer 2001, Summer 2002, Summer 2003, Summer 2004, Summer 2005, Summer 2006, Summer 2007, Summer 2008, Summer 2009, Winter 2009, Summer 2010, Winter 2010, Summer 2011, Winter 2011, Summer 2012, Winter 2012, Summer 2013, Winter 2013, Summer 2014, Winter 2014, Summer 2015, Winter 2015, Summer 2016, Winter 2016, Summer 2017, Winter 2017, Summer 2018, Winter 2018, Summer 2019, Winter 2019, Summer 2020, Winter 2020, Summer 2021, Winter 2021, Summer 2022, Winter 2022, Summer 2023, Summer 2024.
  • Enrolment Statistics (Winter 2023, recent)
  • Permalink: https://is.slu.cz/course/fpf/winter2023/ITFF0035