PEMBASME Small and Medium-Sized Entrepreneurship

Obchodně podnikatelská fakulta v Karviné
zima 2021
Rozsah
2/1/0. 5 kr. Ukončení: zk.
Vyučující
doc. Mgr. Ing. Jarmila Duháček Šebestová, Ph.D. (přednášející)
doc. Mgr. Ing. Jarmila Duháček Šebestová, Ph.D. (cvičící)
Garance
doc. Mgr. Ing. Jarmila Duháček Šebestová, Ph.D.
Katedra podnikové ekonomiky a managementu – Obchodně podnikatelská fakulta v Karviné
Kontaktní osoba: Ing. Žaneta Rylková, Ph.D.
Rozvrh
Po 12:15–13:50 A406
  • Rozvrh seminárních/paralelních skupin:
PEMBASME/01: Po 13:55–14:40 A406, J. Duháček Šebestová
Předpoklady
FAKULTA(OPF) && TYP_STUDIA(B) && (FORMA(P) || FORMA(Z))
Omezení zápisu do předmětu
Předmět je určen pouze studentům mateřských oborů.

Předmět si smí zapsat nejvýše 10 stud.
Momentální stav registrace a zápisu: zapsáno: 0/10, pouze zareg.: 0/10
Mateřské obory/plány
Osnova
  • 1. Entrepreneur and Entrepreneurial Mindset
  • Defining entrepreneurship as process and activity. Understanding the importance of entrepreneurship in the society. Describing characteristics, advantages and disadvantages for being an entrepreneur. Entrepreneur and the process of idea development. Creativity and business thinking tests. Looking for entrepreneurial opportunities. Idea vs opportunity.
  • 2. Start-Ups and Their Active Support Policy
  • Definition of small and medium enterprises according to valid legislation. Support for small and medium-sized enterprises (SMEs) within the EU. Ecosystems supporting entrepreneurship (incubators, accelerators, coworking centres). Counselling and mentoring programmes for start-ups.
  • 3. Operating the Business
  • All the various activities and skills needed to run the business successfully. Basic principles and differences in the management related to personnel, financial, operational areas. Economical minimum for entrepreneurs. Crisis management related to business life cycle.
  • 4. Specific Types of Business Ventures
  • Family business and its challenges, plan of succession. Business of the young people, women entrepreneurship. Social business and its specifics. Comparing economic concepts when making decisions for an entrepreneurial venture. Scenario and Business Planning differences according those business ventures.
  • 5. Managing and Growing the Venture
  • Networking and alliances in business. Innovation as a source of growth and development for business. Scale-up tendencies and projects. Development of a comparative matrix of different venture models. Financial issues of mergers and acquisitions.
  • 6. International Business Ventures
  • Strategies and structures of international business and assess the special roles of an international business's various functions. Formulating and executing strategies, plans, and tactics to succeed in international business ventures. Licensing and franchising, main advantages and disadvantages.
Literatura
    povinná literatura
  • NECK, H M, P NECK CH a E L MURRAY. Entrepreneurship: the practice and mindset. os Angeles: SAGE, 2018. ISBN 978-1-4833-8352-1. info
  • AULET, Bill. Disciplined entrepreneurship workbook. John Wiley & Sons, 2017. ISBN 978-1-119-36579-2. info
    doporučená literatura
  • COONEY, T.M., MOORE, R.A. European Cases in Entrepreneurship. Dublin: Blackhall Publishing, 2007. ISBN 978-1842181447. info
  • LUNDSTRÖM, A., STEVENSON, L.A. Entrepreneurship Policy. Theory and Practice. New York: Springer, 2005. ISBN 0-387-24140-X. info
  • BURNS, P. Entrepreneurship and Small Business. Hampshire UK: Palgrave Publisher Ltd., 2001. ISBN 0-333-91474-0. info
Výukové metody
Interactive lecture
Lecture supplemented with a discussion
One-to-One tutorial
Skills demonstration
Seminar classes
Metody hodnocení
Zkouška
Vyučovací jazyk
Angličtina
Další komentáře
Studijní materiály
Předmět je dovoleno ukončit i mimo zkouškové období.
Předmět je zařazen také v obdobích zima 2016, zima 2017, zima 2018, léto 2019, zima 2019, léto 2020, zima 2020, léto 2021, léto 2022.